Rada bolsters team to drive innovation and frontline healthcare support

Since the beginning of the Covid-19 pandemic Rada has remained open, manufacturing its leading taps and showers and delivering them to healthcare facilities across the UK.

Its products and services have been vital to helping staff create safe and hygienic spaces and to expanding emergency facilities, including the Nightingale hospitals.

Asad Zaidi joins Rada to help lead product development. An expert in Internet of Things and connected technologies, he is responsible for delivering cutting edge digital products to enhance Rada’s position as pioneers in water controls worldwide. Asad was previously employed by Schneider Electric as Global Specifier Program Leader.

Laura Shelley joins the marketing and sales team to build customer engagement and understanding and drive growth across Rada’s territories. Alongside managing Rada’s UK channels, her work will also cover Rada’s international markets, including Europe, the Middle East and America. Laura previously worked at built environment communications and marketing specialists Camargue.

Katy Rogers, Commercial Business Director at Rada, said: “These new appointments come at an important and exciting time for us. We recently launched Intelligent Care, our leading range of digital taps we created for healthcare.

“By expanding our team we can continue to drive innovation, particularly in the development of our smart and digital products that are already helping healthcare staff achieve higher levels of infection control and efficiency. We believe these are the future for improved safety and sustainability.”

Rada is the leading manufacturer of taps and showers specifically for healthcare. It understands the challenges and demands healthcare professionals on the frontline face.